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THEMTBFAMILY

A family with BIG ambitions for something BIG to happen

The MTB family is a family on 4 who wants to travel and explore the world. They are especially happy about mountain biking and the parents think that kids should be allowed to do "dangerous" things so they can learn and explore their limits. They want to travel around the world in their camper van, so they can try as many mountain bike trails as possible and recommend them, to other families because it's not every trail that is made for kids so they want to find the ones that are so it becomes easier for other families to find the trails

The problem

Almost 90% of all visitors that enter Countryvenner.com over the span of a year is elderly people that have a hard time understanding English, and sometimes elderly people from other countries visit the website too. So I had to design after the field of view from elderly people, so font size has to be bigger, and the website had to be easy to navigate and easy to understand. And the most important of them all, people need to have the choice to change the language to their native language.

The solution

One of the solutions was, of course, to make the font size a tad bigger than I normally would. The other problem was with the language barrier, so I had to make it so you have an option to change the language when you enter the website, it will start in English, this is a choice I made after looking at their traffic, and most of the traffic is from outside of Denmark, so If people from Denmark whats it in Danish, then they have the option to change it.

Live demo

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Logos

Explore the World

Van Design

Blender

Countryvenner

The MTB Family

UI Concepts